My blog has moved!

You should be automatically redirected in 6 seconds. If not, visit
http://yournewblog.wordpress.com
and update your bookmarks.

Showing posts with label Blog. Show all posts
Showing posts with label Blog. Show all posts

Tuesday, 25 May 2010

New Twitter followers: do you follow them back?

9 Cross-check questions to evaluate new followers

So, you are now on Twitter and you are welcoming your first followers. You must be thrilled with all the self promoting DM’s (Direct Messages) you receive every day. Sure, there are a lot of gold diggers on Twitter.

What you are after is building a qualitative network of followers. People that actually value what you have to contribute to the online conversation, and vice versa.




Bookmark and Share
Posted by Michiel Gaasterland at 09:40 1 comments
Labels: , , , ,

Monday, 26 April 2010

Twitter eyeballs on valuable content

My own little bi-monthly experiment


Last year July my business partner Steve published a document on Scribd called “Business leaders and social media: a 4 step strategy framework”. It’s a useful little document for business leaders who need to direct their teams in setting social media strategy.

Read full article here: "Twitter eyeballs on valuable content".



Bookmark and Share
Posted by Michiel Gaasterland at 09:58 0 comments
Labels: , , , , ,

Friday, 6 November 2009

Pleasing Google… & journalists too!

The importance of RSS feeds



In a recent post on the Google Webmaster Central blog, the world’s #1 search engine now confirms that content in RSS feeds gets special attention and gets indexed quicker than normal web pages.

Read full article here: "Pleasing Google… & journalists too!"


Bookmark and Share
Posted by Michiel Gaasterland at 00:19 1 comments
Labels: , , ,

Monday, 26 October 2009

Shameless blog promotion

Seven + 1 ways to start promoting your blog

Try typing “Promote your blog” into Google. Wow! Lots of interesting stuff.

Interesting: yes. But also: lots.

So, where do you begin? Where do you start promoting your blog?

Here's my little ritual to shamelessly promote my blog:

Read full article here: "Shameless blog promotion".


Bookmark and Share
Posted by Michiel Gaasterland at 22:29 2 comments
Labels: , , , , , , ,

Monday, 19 October 2009

New at Twitter?

Getting the basics right

I see many businesses getting their feet wet with social media. I guess it is natural for businesses to discover new channels.

Many businesses I see on Twitter, embrace it as a broadcast channel. Wrong. People don’t care what you’re doing, what your products do or whether or not you have made it to the newspapers.

Read full article here: "New at Twitter?"

Bookmark and Share
Posted by Michiel Gaasterland at 13:26 1 comments
Labels: , , , , , ,

Thursday, 17 September 2009

The pros & cons of social media pilot programs

Getting started in social media

In an interview with PR Week, John Bell, from Ogilvy’s 360 Digital Influence, notes that more and more clients are asking for pilot programs rather than ‘full scale’ marketing campaigns.

So, is a pilot program a good thing? It’s a valid question. I’m often being asked this as well.

Read full article here: "The pros & cons of social media pilot campaigns".

Bookmark and Share

Posted by Michiel Gaasterland at 18:12 0 comments
Labels: , , , , ,
Subscribe to: Posts (Atom)